A Low-Carbon Website | Lines, So Creative

ABOUT LOTUS ROMANCE

Lotus Romance is a (fictional) bespoke fashion label with all its products custom-made to honour the individuality of its wearer. This sustainable brand manufactures all its garments using lotus stem fabric, ethically sourced from northeast India.

BRAND philosophy

Honouring individual uniquenesses with custom-made clothing.

BRAND PERSONALITY

Custom-made - Elegant - Simple - Sustainable - Clean - Classic - Timeless - Soft - Comfortable - Versatile

BRAND VALUES

Transparency - Sustainability - Product Lifecycle - Attention to Detail - Thoughtful - Innovative - Individuality

PRODUCT STYLE

Elegant - Effortless - Timeless - Comfortable and Relaxing - Classic - Soft and Flowing - Breathable - Trans-seasonal

BRANDING PURPOSE

01 . 0

To communicate its brand and worth to its target audience.

02 . 0

To elevate its brand image to attract international customers and collaborations.

03 . 0

To build emotional connections with its target audience.

04 . 0

To stand out as a credible, professional and influential brand in the sustainable business community.

DELIVERABLES

01 . 0 Design Direction for Logo and Print Materials

02 . 0 Logo Design

03 . 0 Colour and Font Palette

04 . 0 Print Materials

04 . 1 Business Card

04 . 2 Letterhead

04 . 3 Envelope

05 . 0 Packaging Inserts

05 . 1 Note Cards

06 . 0 Digital Assets

06 . 1 Instagram Story Templates

06 . 2. Instagram Post Templates

06 . 3. Instagram Customised Shop Button

PLEASE NOTE

The images below have been compressed and hence may appear a bit blurry. To see them more clearly, tap on them. Using such compressed images helps this website to take up less space on the servers of the energy-sensitive data centres which reduces carbon impact on the environment.